The list of mind-numbing SEO tasks that can be automated continues to grow and I'm eager to see more automation applications shared in the community. Given the positive reception of my practical introduction to Python column and the growing importance of machine learning skills, I decided to write this machine learning piece, which I've tried to make super easy to follow. I coded a simple to follow Google Colab notebook that you can use to produce a custom training dataset. This dataset will help us build a CTR predictive model. However, instead of using our model to predict the CTR, we will use it to learn if adding keywords to the title tags predicts success.

Google has informed us that you may see a spike in errors in the unparsable structured data report within Google Search Console. This is a bug in the reporting system and you do not need to worry. The issue happened between January 13, 2020 and January 16, 2020. Google wrote on the data anomalies page "Some users may see a spike in unparsable structured data errors. This was due to an internal misconfiguration that will be fixed soon, and can be ignored."

Google is adding new data to Search Console giving retailers insight into the performance of product rich results in Google Search. The data can be found in a new Search Appearance in the Search Console performance report, which captures stats such as total clicks, impressions, average click-through rate, and average position. Websites that are eligible to appear in Google's product search results will find a new Search Appearance type called "Product results." "Website owners need to understand the impact of these rich results. The Google Search Console Performance report provides key metrics like clicks and impressions to help webmasters understand and optimize the performance of their website results on Google Search. These metrics can further be segmented by device, geography and queries."

Ever wondered how the results of some popular keyword research tools stack up against the information Google Search Console provides? This article looks at comparing data from Google Search Console (GSC) search analytics against notable keyword research tools and what you can extract from Google. As a bonus, you can get related searches and people also search data results from Google search results by using the code at the end of this article. This article is not meant to be a scientific analysis, as it only includes data from seven websites. To be sure, we were gathering somewhat comprehensive data: we selected websites from the US and the UK plus different verticals.

Search engines exist to provide users with results that are relevant to the search query. Smart SEO campaigns are built on an understanding of how your audience searches around your industry, products and services. A key point here is understanding the intent behind a given keyword search. A user wants to find specific information, and search engines have advanced algorithms and large amounts of traffic they analyze to determine which results are the best match for a keyword. Understanding the broad categories of intent is crucial to developing a search engine optimization and content strategy to target not only the keywords but the intent behind the keywords.

Because today I'm going to show you the exact SEO techniques that I use to generate 151,981 unique visitors per month. All of these proven strategies are working GREAT in 2018. And here are the tactics you'll learn about in this post. A while back, Google announced their RankBrain algorithm. And as it turns out, this update was a HUGE game changer. Google RankBrain is Google's first machine learning algorithm. As you can see, the happier you make Google's users, the higher you'll rank. Sure, backlinks, keywords and other traditional signals are still important. But RankBrain is quickly taking over. In fact, Google went on to say that RankBrain was one of their "top 3" ranking signals: How do you optimize your site for Google RankBrain? First, improve your organic click-through-rate (CTR). Google RankBrain wants to see that lots of people are clicking on your site in the search results. Let's boost it to the top of the page so it's easier to find".

Four months ago, we reported that Google will be bringing voice query data to Search Analytics within the Google Search Console reporting engine. But when Gary Illyes was asked about it just a week or so ago, he had no updates to share. Simon Heseltine quoted Gary Illyes from Google saying on stage "I don't know if anyone is working on filtering out voice data at this time." Jenny Halasz quoted him saying "We're getting voice query data in search console, but we're just not able to filter. So we have no ETA on when this might be coming.

How to unlock "Not provided" keywords in analytics report? AFS Analytics provides an innovative solution with an algorithm using artificial intelligence and data provided by Google Search Console. Today, secure searches account for 95% of Google's traffic. The other search engines follow the same trend. Keywords or search terms don't show in the referrer's URL, the web analytics services, including Google Analytics, cannot collect this data for their clients and display the message "Keyword not provided".